View and download the promotional PDF here.
Under the GSA Advertising & Integrated Marketing Solutions (AIMS) schedule, EnviroMedia can provide integrated marketing campaigns, including market research, media analysis, branding, creative advertising, social media, outreach, and media buying services. To view EnviroMedia’s Advertising & Integrated Marketing Solutions (AIMS) Schedule 541 contract catalog in Adobe PDF format, click here.
EnviroMedia was awarded a Multiple Award Schedule (MAS) contract after a thorough review of our experience, client evaluations and hourly labor rates. Clients can use the streamlined procurement process afforded by GSA task orders to select EnviroMedia for a project and authorize work to begin within a few weeks.
|512110||Motion Picture and Video Production|
|541430||Graphic Design Services|
|541511||Custom Computer Programming|
|541512||Computer Systems Design|
|541613||Marketing Consulting Services|
|541820||Public Relations Services|
|541830||Media Buying Services|
|541860||Direct Mail Advertising|
|541870||Advertising Material Dist.|
|541910||Marketing Research and Public Opinion Polling|
|541930||Translation and Interpretation|
“Business/Labor Responds to AIDS” campaign
EnviroMedia recruited business leaders for the national launch of the BRTA campaign. Work included developing prospective business leader research, phone bank and email invitations, and event logistics.
Results: The event exceeded client expectations for the number of participants, and post-event surveys of participants showed that people found the event meaningful. It prompted many business leaders to take action to reduce the prevalence of HIV among their employees.
“Water IQ: Know Your Water” campaign
In 2005, EnviroMedia conducted preliminary research for the Texas Water Development Board and ultimately created the official water awareness education brand, Water IQ: Know Your Water®. Water IQ focuses on educating consumers about the natural sources of their water. Our extensive research has shown that consumers who know the source of their water are more likely to conserve it. The Water IQ campaign has been implemented in communities of varying sizes and water needs. EnviroMedia has led the campaign for the North Texas Municipal Water District, which provides water for many Dallas-area suburbs.
Results: Despite huge population growth in the area, the North Texas Municipal Water District has consistently curbed projected peak-day water consumption by an estimated 200 million gallons per day since 2006, when it launched its Water IQ campaign.
“Don’t Mess with Texas” litter prevention campaign
EnviroMedia took the world-famous “Don’t Mess with Texas” campaign in new directions. The campaign is responsible for preventing litter on rights of way in all 254 Texas counties. EnviroMedia’s additions to the campaign included refreshing the logo to reinforce the “mess” in Don’t Mess with Texas; adding outdoor, online and nontraditional advertising to the mix to reach the new target; and introducing extensive experiential marketing efforts. EnviroMedia also added TV PSAs with the slogan “If your mother were Texas, would you still litter?” Others spots featured famous Texans reminding people that “Real Texans don’t litter.” A team of superheroes called the Litter Force delivered the message directly to children. The goal was to keep young people from developing the habit of littering.
Results: The campaign was voted America’s Favorite Ad Slogan in 2006. TxDOT research showed that roadway litter in Texas dropped 11 percent between 2001 and 2012, despite Texas’ population and road growth. The research also showed 8 out of 10 Texans knew “Don’t Mess with Texas” means “don’t litter.”
“Puget Sound Starts Here” campaign
The Puget Sound Partnership, an agency of Washington State, asked EnviroMedia to unify its dozens of partners around a strategy to promote the brand “Puget Sound Starts Here.”
The resulting campaign uses original photo essays, videos, articles, and infographics that inspire residents to fall in love with Puget Sound. All creative elements of the campaign can be found on the website PugetSoundStartsHere.org. The storytelling people find on the Puget Sounds Starts Here website helps them make an emotional connection to the region. As people read and view stories, they also find out how to protect Puget Sound.
Results: After generating 12 million digital ad impressions and 33,000 visitors to PugetSoundStartsHere.org, this young campaign is gaining momentum. The powerful stories — which include features on Sasquatch, giant Pacific octopuses, and a baby born on a ferry — have been sought out by Seattle’s PBS station and others eager to help Puget Sound.