Millennials want firms to take a stand on social issues
By Gary Dinges - American-Statesman Staff
Dick’s Sporting Goods has several Austin-area stores.
Millennials expect corporations to take a strong stance on controversial social issues, according to a new study from an Austin-based marketing firm.
That’s a departure from past generations, who largely have preferred that the companies they do business with stay apolitical.
Why Favorite Brands of Millennials Should Give a Damn About Social Issues
Poll Reveals 1/3 of Working Young Americans Have Never Voted
By Valerie-Salinas Davis
Austin, Texas–A new poll by EnviroMedia Inc. reveals that one-third of America’s young workforce have never voted. However, with school walkouts and major brands like Dick’s Sporting Goods taking a stand to change gun control laws, civic apathy among young working consumers could very likely
How Torn Are Texas Republicans? Look at the Fight for Amazon HQ2
Pro-business Texans are reckoning with the growing clout of social and religious conservatives
By Susan Warren
Silicon Labs employees outside Austin City Hall after voting Thursday. Source: Silicon Laboratories Inc.
Chipmaker Silicon Laboratories Inc. has a new incentive program for employees to ensure the company has a prosperous future in its home state of Texas. They call
Electric Vehicles Fueled by “Brown Energy” No Better Than Kramer’s “Nonfat” Frozen Yogurt
By Valerie Salinas-Davis
The Frogurt Episode: "This is so *[email protected]#$*! good!”
Remember that Seinfeld episode when Kramer invests in a shop that sells “nonfat” frozen yogurt, and Jerry and Elaine can’t get enough of the guilt-free treat?
Elaine gushes about the “real blueberries,” and Jerry loves the fresh-ground coffee beans in his frogurt.
In fact, the “healthy”
Will #WasteLessWednesday Make an Impact? Austin Agency Thinks So
#WasteLessWednesday posters are being distributed to encourage young people to use straws and plasticware less often.
View original on MyStatesment
America Recycles Day got its start 20 years ago – thanks in no small part to an Austin-based ad agency.
EnviroMedia launched and worked on the first five years of the event, which takes place
EnviroMedia Names Student Lounge at University of Texas For Cofounder’s Parents
Joel and Lena’s first visit to the student lounge at Belo Center. Photo: Jordan Lackey
November 21, 2017–We’re proud to announce EnviroMedia’s student lounge at the University of Texas Belo Center for New Media has been named for Joel and Lena Davis. They are the parents of our cofounder Valerie Salinas-Davis, who received
Grandpa Would Approve
More than two decades ago, my Grandpa Smith scared the hell out of my family when he suddenly had to go into emergency intestinal surgery. We were told he may not make it, so my mom and I peeled out for a late-night road trip from Austin to a hospital in The Woodlands, just
Well, not yet. But that’s exactly the headline Texas Association of Business (TAB) President Chris Wallace doesn’t ever want to see.
Texas Association of Business Chris Wallace - President of Texas Association of Business
Well, not yet. But that’s exactly the headline Texas Association of Business (TAB) President Chris Wallace doesn’t ever want to
Hillary Inspires My Spotify Playlist for Female Entrepreneurs
Did you see Hillary Clinton’s Women’s History Playlist on Spotify last year? Beyoncé’s “Run the World (Girls)” comes first. Great to see some Missy Elliott (“Pep Rally”). And one of my favorites, the Ting Ting’s with “That’s Not My Name.”
Listening to Lady Gaga’s “The Edge of Glory” on Hillary’s list is a bitter
Mayor Steve Adler has declared Saturday, March 11, as “EnviroMedia Day” in honor of the social impact agency’s 20th anniversary. EnviroMedia is celebrating by introducing visitors from across the city and around the world to the company’s east Austin headquarters with an official South by Southwest (SXSW) party to benefit Austin’s Habitat for Humanity. U.S. Congressman Lloyd
I Hate the Word “Exciting” But I’m Truly Excited About, Of All Things, Electric Buses
When’s the last time city transit employees were so excited over a new bus, they publicly performed a line dance? Never.
But when Houston unveiled its first Proterra electric bus in November, Metro employees danced the “Electric Slide.” (Go to 2:30 in the video; adorable.)
As Proterra CEO Ryan Popple recently pointed out to me, the US’s “very
Is Gender Disparity Being Debunked Just Like Climate Science?
This is the most difficult blog I’ve ever written.
My company will be 20 years old next month, and over the past two decades I’ve written about climate change while mammoth industries work hard and spend millions to debunk science.
I’ve written about:
Our nation’s incredible water infrastructure while most of Americans take it for granted.
What an Austin CEO learned at Standing Rock protests
Editor's note: EnviroMedia CEO Valerie Salinas-Davis recently spent several days documenting the historic discourse at Standing Rock, capturing the emotions and controversies. Below are the lessons she has drawn from the experience on how an industry can move forward when opposing forces appear far from common ground.
What an environmental roller coaster.
In the final months of 2016,
Donald Trump Was Right: Tiny Fish Can Cause Big Water Supply Problems
That’s not Police Chief Martin Brody of Amity Islands from the 1975 movie Jaws.
Wrong coast. Wrong century.
Curt Schmutte, a consultant to the Metropolitan Municipal Water District of Southern California, recently saw a shark warning on a sign at a bait shop along the Sacramento River – easily a good 30 miles inland from the Pacific Ocean.
Take Water for Granted? This Man Will Shift Your Perspective
I met water rock star Gary White at SXSWEco.
“It’s really expensive to be poor.”
That’s a rock star, quoting a celebrity. Well, a water rock star.
That’s Water.org co-founder Gary White quoting his friend and colleague Matt Damon.
I recently got to spend time with Gary at the South By Southwest Eco Conference in Austin,
8 EnviroThings You Don’t Have to Worry About in Vegas
At least if you’re staying at the swanky Las Vegas Sands properties
The Venetian’s famous gondola rides.
I recently got a “back of house” tour of the huge Las Vegas Sands Corp. (LVS) property on the Strip, thanks to Jenny Yu-Mattson, Executive Director of Global Sustainability. LVS hosts some 50,000 visitors per day (18
Op-Ed published by Austin American Statesman
Only about 1 in 3 Americans know the natural source of their drinking water. They turn on their tap, the water always comes out — even in extreme drought — and so there is seemingly no need to understand the infrastructure it takes to get water from lakes and rivers to
The best way to celebrate Black Friday? Go outside. Photo by Pam LeBlanc/American-Statesman
Don’t look for me lined up outside a big box department store before dawn come Black Friday. Any camping out I do will involve dirt, hooting owls and hiking boots.
Same goes for Valerie Salinas-Davis, co-founder and chief executive officer at
#OptOutside: A Great Way To Not Do Something I Hate
#OptOutside for annual staff retreat at Tipping T.
I hate shopping.
So you sure won’t find me in line at Best Buy, Target or Toys R Us this week on Black Friday. In fact, I’ll do anything to avoid going inside a store any day of the year, and if I can buy it
When I was in the fourth grade, my Grandma was visiting my family when we were stationed at Minot Air Force Base, North Dakota, in 1972. It was time to take Grandma back to the bus station for her trip home to Tulsa. I’ll never forget overhearing from the backseat her telling my father how much
Honestly. I was worried.
Today, I witnessed a couple hundred of the Standing Rock Sioux Tribe and their allies orchestrate with great savvy demonstrations against the Dakota Access Pipeline (DAPL) at the capital city of Bismarck, North Dakota, today.
After the six-hour experience, as the sun was going down, I was impressed but felt in my gut it’ll
Taken by ELVIA MENDOZA. On Highway 1806 just after being turned around by armed guards.
Only about one in three Americans knows the natural source of their drinking water. They turn on their tap, the water always comes out (even in extreme drought) and so there is seemingly no need to understand the
AUSTIN — EnviroMedia just joined an elite group of businesses that are “Certified B Corporations” and members of 1% for the Planet. Fewer than 60 companies nationwide have earned recognition from both of these sustainability organizations.
The Certified B Corporation designation is awarded to “benefit” companies that use the power of business to solve social and environmental
Why Infrastructure Should Matter to Water Ratepayers
It’s Infrastructure Week, and a nonpartisan coalition of public- and private-sector stakeholders has chosen May 16 to 23 to promote the need for government to invest in improvements to “roads, bridges, rails, ports, airports, pipes, the power grid, [and] broadband.”
The mantra is #InfrastructureMatters, and the call to action? “Leaders at all levels are going to need
by Valerie Salinas-Davis
Then why in the world would you pray for rain? Yet that’s what some 21st Century politicians have done. So with Texas beginning Summer 2015 out of drought and teetering back into it by August, I got to wondering:
You wouldn’t pray for a road, electricity or a stop light at a dangerous intersection,
EnviroMedia Honored For Excellence In Public Health Communication
The National Public Health Information Coalition (NPHIC) announced that the EnviroMedia Social Marketing has been recognized with three gold awards and one silver award in a 2015 national competition honoring excellence in public health communication.
“We are extremely proud that the premier nationwide voice of public health communication has recognized our work,” said Kevin Tuerff, president of
Last night, on my way home from work — at a gay-owned business — I told my wife, “Maybe I ought to write a blog on Orlando, you know, ‘as a gay-owned business …’”
I am cofounder of EnviroMedia, a communications firm that focuses on environment and public health, and my last blog post was on water infrastructure. This morning, I’m
Green pool water. Raw sewage. Horrible traffic.
Those are issues being cited in post-mortem write-ups on the 31stOlympic Games hosted by Rio De Janeiro. Considering the pre-games news about Zika virus and global terrorist threats, I say bravo to Rio for successfully hosting the Olympics.
Reported logistical glitches — like lack of signage, ticket snafus and unreliable volunteers—can
EnviroMedia Chosen for Ten-Year CDC Marketing Contract
FOR IMMEDIATE RELEASE
Oct. 28, 2015
AUSTIN — The U.S. Centers for Disease Control and Prevention (CDC) just awarded EnviroMedia a health marketing contract worth up to $100 million over ten years.
EnviroMedia is the only firm in Texas chosen to join a pool of 16 companies that can now compete for CDC marketing work promoting public health and
Mayor Steve Adler has declared Saturday, March 11, as “EnviroMedia Day” in honor of the social impact agency’s 20th anniversary. EnviroMedia is celebrating by introducing visitors from across the city […]
Editor’s note: EnviroMedia CEO Valerie Salinas-Davis recently spent several days documenting the historic discourse at Standing Rock, capturing the emotions and controversies. Below are the lessons she has drawn from […]
The National Public Health Information Coalition (NPHIC) announced that the EnviroMedia Social Marketing has been recognized with three gold awards and one silver award in a 2015 national competition honoring […]
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